The Truth Is in the Traffic
Clear and actionable network insights to drive smart decisions
Intimately understand subscriber consumption trends
- See OTT service consumption and trends.
- Find opportunities to improve performance and pinpoint service quality issues.
- Identify new services, investigate unexpected traffic events, and create more profitable plans.
Understand digital supply chain
- Understand traffic contributors and consumers across your network by content and content providers.
- Look for prospects and identify opportunities to create new services and generate new revenue sources.
- No deep packet inspection required.
Optimize network cost and performance
- Determine connectivity mix on- and off-net for each CDN handing traffic over to your network.
- Benchmark CDNs in detail to optimize for subscriber performance and cost.
- Generate supporting data for each CDN handing traffic over to your network with clear and detailed reports.
Improve peering and interconnection
- Execute an analytical interconnection strategy — optimize performance and cost.
- Discover interconnects based on your traffic — peering decisions made easy!
- Integrated PeeringDB data to assess peering policy, locations, and contact information.
- See customers of networks in your markets — identify single-homed opportunities.
- Kentik is the leading peering and interconnection solution.
Grow subscriber revenue
- Analyze subscribers for insights that grow revenue.
- See granular consumption patterns across your subscriber base and apply metrics to track patterns.
- Optimize timing of your upgrade programs or promotions.
- Troubleshoot and instrument zero-rating programs across subscribers and content provider partners.
Get leading market insights
- Observe and evaluate the size, market share and relationships of Autonomous Systems (ASes) globally and regionally.
- See how ASes rank in your markets of interest. See who’s adding or losing customers and which customers are single-homed.
- Integrated PeeringDB data to assess peering policy, locations, contact information.
- Get data you can use to protect and grow your business.
“Kentik Market Intelligence provides us with an easy-to-view, up-to-date and detailed understanding of global IP traffic flows for our key markets.”
Mark Currier
Global Product Manager, Arelion
OTT and CDN Analytics
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